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Southern Skies to Get Busier


 
 
By Ritwik BhonslePublished: June 2015
 
 
 
 
   

Southern India has taken a lead in civil aviation, specifically regional aviation. After Vijayawada-based Air Costa started operations in end 2013, the second regional airline to get off the block has been Bangalorebased Air Pegasus with flights from April 12, 2015. It is promoting itself as ‘airline of the South, for the South’ and this seems to be the strategy and these are very early days to even gauge how it plays out. Another airline from Hyderabad, Turbo Megha Airways is expected to take to the skies soon. And yet another ‘FlyEasy’ from Bangalore is making frantic appointments of airline personnel. The southern skies are going to be busy.

 

It is not that suddenly there is activity in the regional space. Some of these airlines have been waiting for the nod by the Ministry of Civil Aviation (MoCA) for quite some time. The Ashok Gajapathi Raju Ministry has given the no-objection certificate to six airlines, three of which are going to be national and the other three regional. Once the Ministry issues NOC, the airline promoters then have to approach the Directorate General of Civil Aviation (DGCA), the aviation regulator, for an airline licence, a process that is supposed to take three months. These airlines include Air One Aviation Pvt Ltd, Zexus Air and Premier Air (national license) and Turbo Megha, Air Carnival and Zav Airways (regional licence).

Metro Connectivity

To encourage regional airlines and expand regional connectivity, the Ministry, it is reported, is toying with the idea of allowing regional airlines to operate flights on high density and high revenue routes to help them offset their losses incurred on low revenue routes, a move that will certainly benefit carriers such as Air Costa and Air Pegasus. Presently, regional carriers are not allowed to connect more than two metro cities while they can connect any number of regional destinations or non-trunk routes. A regional airline can connect one metro destination in the state it is operating in and the other metro destination could be in a nearby state and but, there is an exception in South India where they can connect to the three metro cities of Chennai, Bangalore and Hyderabad.

Air Costa which took the lead is already connected to the three metro cities in South in all nine destinations. Air Costa has been having a fairly successful run having announced operational profits in January this year. It operates four Embraer jets, two each Embraer E-170 and E-190 and has announced plans to acquire four more E-Jets this year and connect cities such as Bhubaneswar, Lucknow, Varanasi, Chandigarh, Indore and Pune from southern India. It is also exploring possibility of connecting Delhi.

Unlike Air Costa, which is flying Embraer E-Jets known for their comfortable seating – two seats on each side of the aisle (no middle seat) and ample leg room – Air Pegasus has opted for a turboprop aircraft – AT R 72. Though the turboprop is said to be fuel and cost-efficient on short haul flights, there is a perceived notion among the flying public that it is an old aircraft, running on blades.

Air Pegas us, Airline of the South

Air Pegasus, the Airline of the South, has one AT R aircraft and is promoted by Decor Aviation of Shyson Thomas. Decor Aviation has been a leading ground handling agent in India present at 11 major airports across the country. It has expertise in cargo handling, aircraft maintenance, passenger handling and facilitation services, executive aviation handling, fuelling, load and trim services, baggage handling and ramp handling services. With this background, the next logical move for Shyson Thomas was to start an airline.

Shyson Thomas, Managing Director, is very clear on his plan. “Positioning of regional airline is not by chance, it is by choice,” he said in a recent interaction with India Strategic,while underscoring the potential that exists in operating the under-served regions. For that there is no need of a huge aircraft as it certainly does not make business sense. Air Pegasus is using AT R 72-500, a twin-engine turboprop short-haul regional airliner, with a seating capacity of 74 in a single-class configuration. The new airline has announced destinations of Bangalore, Hubballi and Thiruvananthapuram to begin with and next on the destination map are Puducherry, Cuddapah and Agatti. It is also looking at Kozhikode, Kochi and other destinations in south India.

Thomas is pegging on the unserved and under-served markets. According to him there are four stages (connectivity-wise) in an airline operation – international, national, regional and regional city-pair density. Presently, only four per cent connectivity is there beyond the large airports in the region. It does not make sense for larger aircraft to ply on these smaller routes due to limited traffic and even if an airline is connected to smaller cities, the flight timings are such that a passenger has to adjust to the timings than the other way round. It is this need gap which the airline intends to plug. He says Air Pegasus is a regional airline designed specifically for the regional travelling needs – with higher connectivity, smaller aircraft, better timings and more flights. “There are many ways to select an airline. From competitive fares to favourable timings to unparalleled service to efficiency to on-time-performance, we offer all that plus one additional feature – our passion to make travel accessible to everyone and every place in South India.”

Conducive Environment

No doubt, the journey for Air Pegasus and other start-ups is going to be a tough one but then it is hoped that the Government would make the regional environment lot more conducive for new players to operate in. The Government has already got in a place a regional and remote air connectivity policy as it understands how networking the region would accelerate the pace of economic growth. Andhra Pradesh has announced that it has reduced the value-added tax on Aviation Turbine Fuel (AT F) and so has Telangana. Air Pegasus commenced operations from Bangalore to Hubballi with fares of `1,234 from April 12. The question that aviation experts have been asking is – is the route financially viable considering that the distance between Bangalore and Hubballi is about 410 km by road and time taken would be less than six hours and by train it takes about eight hours (AC fare is `630). Air Pegasus flight duration is one hour 15 minutes and the check-in time is about two hours prior to departure. About three hours have to be factored in. Also experts say while the airfare is reasonable, the taxi fare to the airport costs not less than `1,000 from the city centre. Either the airline should offer dedicated shuttle services or cut flying time to make it more attractive. It needs to be seen what the response to Bangalore-Hubballi has been.

The CEO of CAPA, South Asia, Kapil Kaul has said that the airline could face ‘viability challenges’ as a stand-alone entity due to pricing pressures in the market. “It is critical for the airline to be well capitalised as the road to profitability is likely to be long drawn and painful.” But, that should not deter entrepreneurs from venturing. The third regional airline from south India, Turbo Megha Airways is expecting to take delivery of two AT R aircraft, while it awaits nod from the DGCA. It is founded by Vankayalapati Umesh and has the backing of Telugu superstar Ram Charan Tej who will be its brand ambassador. The airline is to be called ‘TruJet’ and proposes to connect Vijayawada, Tirupati, Rajahmundry, Bangalore and Aurangabad in the first phase.

The southern skies will have Air Costa, Air Pegasus, FlyEasy, and TruJet crisscrossing the region and it is believed that it will further spur economic growth in the region and give a major fillip to regional aviation.

 
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